Good for business or a wild public meeting? With the many comments in any minute, Twitter chats can turn a bit stressful.
Tagged as:
benchmarking,
benchmarking software,
best practice,
brand,
buzz marketing,
communcation,
Fukushima,
Haiti,
measurement,
MrMetrics,
natural disaster,
social media marketing,
social media measurement,
social media ROI,
stillbirth,
twitter
The KISS principle (Keep it simple, stupid) is needed to make an operating system or software work properly, including a great user interface and straightforward software code… but do either Microsoft or Google deliver? We tell you why both might fail the test.
Tagged as:
benchmarking software,
Chrome OS,
cloud computing,
Google Apps,
Google Chrome,
Internet Explorer,
market dominance,
marketing buzz,
operating system,
risk management,
software usability,
tools2watch,
Toshiba customer service,
trends2watch,
Windows 7,
Windows Vista
Political blogs are still rare but ever more politicians are beginning to launch thier own blog – the trickle could be picking up pace. So how well are they doing? We start a series of posts about how well they avoid making the usual mistakes … so do some don’t.
Tagged as:
#GoingSolo,
benchmarking,
benchmarking software,
blogging politicians,
c micro-blogging Twitter,
Going Solo,
joining the conversation,
Lausanne,
ranking blogs,
rope to skip,
social media
Not too long ago we started this series of posts about benchmarking. At the time, I thought readers would inundate us with suggestions and great ideas… WRONG. We got 2 Comments and a few via e-mail. These seemed to indicate that people are aware of the issues, have some ideas….Nevertheless, most agreed that benchmarking effectively […]
Tagged as:
Audi,
benchmarking software,
comparing apples with apples,
Dan Schawbel,
Mittal Steel,
Volkswagen
As David Bradley has pointed out so nicely in his comment about Web 2.0, we are moving toward Web 3.0 already. Nevertheless, people use Twitter a lot and whilst it is a Web 2.0 application, ever more often the question comes up – is it worth it or just a waste of time – @jowyang, […]
Tagged as:
@johnculberson,
@jowyang,
@MaryHodder @Meryl333,
benchmarking social media,
benchmarking software,
benchmarking Twitter use,
Lady Tina Brown,
Shoma Chaudhury,
Sir Harold Evans,
Tehelka,
The New Yorker
Web 2.0 technologies are here to stay, and social media is becoming an important tool for public relations experts and marketing gurus. This trend has resulted in a growing interest in measurements and metrics that are supposed to help assess one’s progress in the use of social media for brand building, communicating and so on. […]
Tagged as:
benchmarking,
benchmarking software,
impact,
indicators,
John Culberson,
measuring impact,
media metrics,
return on blogging,
social media influence,
U.S. Congressmen John Culberson
No amount of statistical work will overcome the various inadequacies in the quality of data collected and how inappropriate these might be for measuring success with Twitter, blogging, Facebook or Xing. Most often when ranking social media, no specific model is specified in advance. Instead, data suggest a model that is often quite vague to […]
Tagged as:
a analytics taking action,
benchmarking software,
citation impact,
h-index,
measuring metrics,
simple-minded statistics,
web 3.0 world
Social Media Influence conference in London UK last week – so we we become passionate, we monitor Facebook, Twitter and so on – now what? You have to innovate, however if you do, will they come in droves or will you fail to attract the kind of traffic you want? Insight instead of hindsight is […]
Tagged as:
#SMIuk08,
benchmarking software,
buzzmetrics,
good practice,
innovation,
key performance indicators,
KPI,
social media,
stock taking,
tracking social media influence