Posts tagged as:

buzzmetrics

social media ropes to skip: C-level blogs FAQ #4

by Urs E. Gattiker on 2008/07/23 1 views

in c corporate blogging

No amount of statistical work will overcome the various inadequacies in the quality of data collected and how inappropriate these might be for measuring success with Twitter, blogging, Facebook or having a series of podcasts. For a CEO blogger it is important to find out which mistakes he or she might better avoid to save […]

Tagged as: buzzmetrics, c-suite blogger, Jennifer Jones, Katherine Galdo, podcast, ROI, ropes to skip, successful blogging

SMIuk08 Conference marketing 2.0: Are you innovative?

by Urs E. Gattiker on 2008/06/10 · 1 comment 1 views

in e marketing 101 serving a need

Social Media Influence conference in London UK last week – so we we become passionate, we monitor Facebook, Twitter and so on – now what? You have to innovate, however if you do, will they come in droves or will you fail to attract the kind of traffic you want? Insight instead of hindsight is […]

Tagged as: #SMIuk08, benchmarking software, buzzmetrics, good practice, innovation, key performance indicators, KPI, social media, stock taking, tracking social media influence