Social media monitoring, social media strategy: 4 trends – hardware, mobile Internet, use, usefulness – helping you improve customer relationship management.
Tagged as:
benchmark test,
corporate governance,
luxury brands,
media metrics,
media trends,
mobile communication,
monitoring tools,
return on investment,
risk management,
social media best practice,
social media ROI,
social networking,
trendwatch,
webinar,
woman power
Writing blog posts is ever more considered to result in better customer relationship management. We show you what challenges await you for next year.
Tagged as:
benchmark test,
corporate governance,
luxury brands,
media metrics,
media trends,
mobile communication,
monitoring tools,
return on investment,
risk management,
social media best practice,
social media ROI,
social networking,
trendwatch,
webinar,
woman power
The freemium model is a variant of free successfully used by Eudora Light (an email program launched 1988) that provides a core set of free features to all users. But as all freemium users have found, revenue must be generated to pay the piper. This is where Eudora failed and what might also lead to Twitter’s demise.
Tagged as:
all things being equal,
Apple iPhone,
Arsenal,
Barcelona,
c micro-blogging Twitter,
ceteris paribus,
freeconomics,
freemium,
global brand,
good practice,
light version,
Manchester United,
marketing buzz,
Nokia N97,
pre-paid SIM cards,
pro version,
Real Madrid,
revenue stream,
risk management,
social networks fail to make money,
there is no free lunch,
try for free pay to play
Google’s market dominance means that our dependence on the company’s services to work properly and dependably represents a large systemic risk. Imagine Gmail services are unavailable or its server farms go off-line making outsourced data unavailable to your company? Will your business come to a grinding halt?
Tagged as:
better governance,
Chrome OS,
cloud computing,
computing in a cloud,
dependability of networks,
financial crisis,
FT ComMetrics Blog Index,
Google AdWords,
Google Adwords Account,
market share,
online advertising,
out-of-print books,
risk management,
systemic risk
The KISS principle (Keep it simple, stupid) is needed to make an operating system or software work properly, including a great user interface and straightforward software code… but do either Microsoft or Google deliver? We tell you why both might fail the test.
Tagged as:
benchmarking software,
Chrome OS,
cloud computing,
Google Apps,
Google Chrome,
Internet Explorer,
market dominance,
marketing buzz,
operating system,
risk management,
software usability,
tools2watch,
Toshiba customer service,
trends2watch,
Windows 7,
Windows Vista
Ever more users enjoy their browsing experience with Firefox (check out Firefox 3, it’s great). Moreover, being aware of information security issues many Firefox users protect themselves better against script-side attacks, they take advtange of the Java noScript add-on for Firefox.Unfortunately, ever more often blogs require one to give temporary permission for certain scripts to […]
Tagged as:
Alexa.com,
browser usage,
ComMetrics,
CyTRAP+Labs,
ease of use,
Firefox,
Ian Fernando,
interface perceptions,
malicious code,
risk management,
script,
security,
technical features,
technical matters,
usability,
user friendliness
We have stories filed under the main category: good practice preventing flops (you are here – main category browse down for more info) data and statistics marketing 101 usability and friendliness What is the difference between good practice and best practice? The terms may be used interchangeably but mean different things. Here we outline how […]
Tagged as:
b why benchmark failures,
best practice,
BI,
Business Intelligence,
buzz,
buzz marketing,
ComMetrics,
ComMetrics.com,
CyTRAP+Labs,
good practice,
info.CyTRAP.eu,
InfoSec,
preventing flops,
risk management,
what is a marketing flop
We all know that one must watch for cultural (e.g., religion, language) and commercial (e.g., no credit cards used here) differences. As well, technical factors could result in different usability or interface requirements across countries. Here we focus on technical differences or peculiarities, since these are the most likely ones to trip up your site. […]
Tagged as:
BI,
Business Intelligence,
buzz,
buzz marketing,
ComMetrics,
ComMetrics.com,
CyTRAP+Labs,
European Union,
European Union Member States,
Firefox,
Firefox usage,
IE7,
info.CyTRAP.eu,
InfoSec,
Microsoft Internet Explorer,
risk management
Usage varies enormously across Europe. – bloggers may want to boycott Alexa.com rankings, and – Silicon Valley may not always get it right. Things around the world are getting more complicated for sure. Hence, firms that focus on understanding and respecting differences across cultures and countries will do better. In that context, we came across […]
Tagged as:
alexa toolbar,
Alexa.com,
B Kontakte Russia,
b why benchmark analytics,
BI,
bloggers boycotting Alexa.com rankings,
Business Intelligence,
buzz,
buzz marketing,
ComMetrics,
ComMetrics.com,
CyTRAP+Labs,
info.CyTRAP.eu,
InfoSec,
installing programs on corporate PC,
LinkedIn.com,
Plaxo.com,
risk management,
sample,
sample bias,
Silicon Valley,
StudiVZ,
valleywag.com,
Xing,
Xing.com