Social media monitoring, social media strategy: 3 tips for demonstrating the benefits of proper web design and what luxury brands, specifically, need to improve.
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corporate governance
2011 trends: Luxury brands and social media ROI
by Urs E. Gattiker on 2011/01/13 · 27 comments 17,989 views
in d business failures,e marketing 101 social media trendwatch,white papers research
ComMetrics weekly review: 2010 in numbers
by Urs E. Gattiker on 2011/01/10 · 19 comments 11,351 views
in d business ethics,social media diary,white papers research
Social media marketing and monitoring: Are we at the dawn of the next Internet bubble? And what does systemic risk mean for our environment?
Tagged as: business ethics, corporate governance, risk management, social media best practice, social media ROI
2011 trends: Corporate governance and woman-power
by Urs E. Gattiker on 2011/01/06 · 22 comments 13,096 views
in d business ethics,d business failures,d business Fortune 500,d business regulation,d business wef davos
Women CEOs and board members are a minority. Few may be willing to put their heads above the parapet but greater gender diversity helps the company’s bottom line.
Tagged as: business ethics, corporate governance, digi-minimalism, personal improvement, quality versus quantity, research methodology, risk management, sentiment analysis, social media best practice, social media ROI, time management, validity of research findings
ComMetrics weekly review: 1-2-3, digi-minimalism!
by Urs E. Gattiker on 2011/01/03 · 11 comments 8,046 views
in e marketing 101 social media trendwatch,social media diary,white papers checklists,white papers research
Social media monitoring, social media strategy: 3 required duties for 2011 to avoid getting frustrated with social media or having a PR disaster on your hands.
Tagged as: business ethics, corporate governance, digi-minimalism, personal improvement, quality versus quantity, research methodology, risk management, sentiment analysis, social media best practice, social media ROI, time management, validity of research findings
Warren Buffett: 3 steps to pass the test
by Urs E. Gattiker on 2010/12/29 · 15 comments 8,694 views
in a analytics smarter & actionable KPIs,a analytics: rating and ranking - who's #1,b why benchmark analytics,d business failures
Retweets of research conducted by Gallup or Harris are not a proxy for trust. Our 3 tips for separating the wheat from the chaff in the research department.
Tagged as: business ethics, corporate governance, research methodology, risk management, sentiment analysis, social media best practice, social media ROI, tools for sentiment analysis fail validity test, validity of research findings
ComMetrics weekly review: Stay safe and share the moment
by Urs E. Gattiker on 2010/12/27 · 18 comments 9,657 views
in e marketing 101 social media trendwatch,white papers research
Social media monitoring, social media strategy: Self-reported computer/Internet crime and social networking rates increasing – will trends continue in 2011?
Tagged as: business ethics, corporate governance, research methodology, risk management, sentiment analysis, social media best practice, social media ROI, tools for sentiment analysis fail validity test, validity of research findings
Christmas and luxury brands
by Urs E. Gattiker on 2010/12/22 · 22 comments 16,301 views
in d business ethics,d business failures,e marketing 101 style matters,white papers research
The stars align between teams and corporations, but luxury brands try to prove us wrong this Christmas Season – with sometimes-tacky results.
Tagged as: business ethics, corporate governance, GAP, Gucci, Hermès, Hublot, luxury brand, Piaget, Prada, risk management, social media best practice, social media ROI, social networking, social networks
ComMetrics weekly review: Trendy social media
by Urs E. Gattiker on 2010/12/20 · 19 comments 8,182 views
in e marketing 101 social media trendwatch,social media diary
Social media monitoring, social media strategy: What Apple, Gawker, Android and YouTube teach about risk management, customer service and information security.
Tagged as: business ethics, computing in a cloud, corporate governance, cyber-wars, DDoS, information security, risk management, social media best practice, social media ROI, social networking, social networks, webinar, Wikileaks
ComMetrics weekly review: Cloud computing and cyber-wars
by Urs E. Gattiker on 2010/12/13 · 30 comments 10,653 views
Social media monitoring, social media strategy: What Wikileaks, PayPal, Visa and PostFinance can teach us about cloud computing, fairness and trust.
Tagged as: business ethics, computing in a cloud, corporate governance, cyber-wars, DDoS, information security, risk management, social media best practice, social media ROI, social networking, social networks, webinar, Wikileaks
ComMetrics weekly review: Facebook, Naoto Kan and Fortune 500 blogs
by Urs E. Gattiker on 2010/12/06 · 18 comments 11,563 views
in a analytics tools,a dos and don'ts,c corporate blogging,d business ethics,d business Fortune 500,f standards - client focus, customer exp.,social media diary
Social media monitoring, social media strategy: protecting trademarks on Facebook, Japan’s blogging prime minister and Fortune 500 blogs – lessons learned.
Tagged as: benchmark test, ComMetrics Health Check, corporate governance, customer engagement, customer relationship management, media metrics, monitoring tools, property rights, return on investment, risk management, social media best practice, social media savvy politicians, webinar