The freemium model is a variant of free successfully used by Eudora Light (an email program launched 1988) that provides a core set of free features to all users. But as all freemium users have found, revenue must be generated to pay the piper. This is where Eudora failed and what might also lead to Twitter’s demise.
Posts tagged as:
ceteris paribus
Best business model: Free to use, pay to play
by ComMetrics Team on 2009/08/27 · 23 comments 16,456 views
in c corporate blogging,d business regulation,d business SME
Five steps to Twitter success
by Urs E. Gattiker on 2009/02/19 · 21 comments 19,518 views
in a analytics taking action,b why benchmark successes,c micro-blogging Twitter,e marketing 101 serving a need
While Fortune 500 companies do things differently than micro-businesses, their mistakes and successes with Twitter can serve as a template. But always remember that Europe is a different sandbox: this is how it works for one business across the pond.
Tagged as: benchmarking, building trust, c micro-blogging Twitter, ceteris paribus, culural differences, effective use of social media, restoring confidence, small business, successful Twitter user