Top 50 UK fashion blogs

by Urs E. Gattiker September 2, 2013 c CyTRAP BlogRank

Learn which lifestyle bloggers influence shoppers the most.

Tagged as: benchmark, best practice, blog metrics, brand, couture, fashion, fashion blogger, fashion business, fashion magazine, fashion style, Fashion Week, FashionCamp Vienna, luxury, media marketing, street style

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Google Analytics: 5 steps for better success

by Dane John Cobain August 13, 2013 a analytics tools

Many use Google Analytics, but are we all using it smartly? These 5 tips will help you get more out of your monitoring efforts.

Tagged as: benchmark, best practice, BlogRank, checklist, data analytics, john wanamaker, Key Performance Indicator, KPI, ROI, SEO strategy, social media metrics, social media monitoring, strategy

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Going viral with impactful infographics

by Urs E. Gattiker July 14, 2013 b why data and infographics help

What makes a great infographic? How do you make it go viral? 10 warning signs your infographic will sink.

Tagged as: benchmark, best practice, corporate communication, corporate strategy, creating buzz, great marketing tool, KPI, measure for impact, ROI, social media, viral marketing

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Why I love social media monitoring

by Urs E. Gattiker June 10, 2013 a analytics taking action

4 lessons to help you look smart next time you present social media monitoring data to management.

Tagged as: benchmark, best practice, BlogRank, data analytics, defining term, Key Performance Indicator, KPI, social media metrics

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Business analytics: Dealing with the data deluge

by Urs E. Gattiker May 26, 2013 a analytics taking action

Data analytics with big data. What do we need to watch out for to avoid making mistakes – think business ethics, privacy, making wrong conclusions…

Tagged as: best practice, big data, business ethics, data analytics, data protection, data security, decision-making, Flickr, Google, infographics, key drivers, Koda, making sense, Pinterest, privacy, risk management, trendwatch, Yahoo!

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3 steps to word-of-mouth success

by Urs E. Gattiker May 12, 2013 d business Fortune 500

Money and fame can help create buzz, but going viral and selling product is the challenge to master.

Tagged as: buzz marketing, Daimler, Gangnam Style, measurement, Nespresso, Red Bull, social media marketing, viral marketing

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Poll on Twitter, Facebook and Google: Choose a book cover

by Urs E. Gattiker April 28, 2013 e marketing 101 serving a need

Gattiker, Urs E. Social Media Audits: Achieving deep impact and great resonance without sacrificing the bottom line

Tagged as: analytics, best practice, bestseller, DrKPI, measure for impact, measurement, social media audit, social media metrics

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Ultimate cheat sheet: Google Reader alternatives

by Urs E. Gattiker April 14, 2013 white papers checklists

Google Reader closes 2013-07-01: 100+ alternatives that work for iPhone, Android OS, Google Chrome, PC…

Tagged as: Android, best practice, BlogRank, Feedbooster, Feedly, Feedspot, Google Reader, guide, iPhone, Old Reader, Outlook, Thunderbird, tipps and tricks

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Email is dead; long live email!

by Urs E. Gattiker March 31, 2013 a dos and don'ts

Reduce internal email traffic by 40 percent by using internal social media platforms instead. But will this make staff more productive?

Tagged as: benchmark, best practice, communication, communication theory, infographic, measurement, networking tool, social networking, Summly

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