What makes a great infographic? How do you make it go viral? 10 warning signs your infographic will sink.
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Going viral with impactful infographics
by Urs E. Gattiker on 2013/07/14 11,903 views
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Why a cartoon may change e-books [infographic]
by Urs E. Gattiker on 2012/09/19 · 22 comments 16,948 views
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Judge approves US$69 million e-book settlement from Dept. of Justice. Amazon’s discount pricing strategy will continue to squeeze profit margins while list prices climb.
Tagged as: Amazon, Apple, best approach, best practice, best solution, buzz marketing, case study, DoJ case, e-book, infographic, Kindle, KPI, market share, measure for impact, measurement, oligopoly, ROI, social media marketing
Why do infographics fail?
by Urs E. Gattiker on 2012/07/09 · 40 comments 10,026 views
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The ultimate guide for improving communication: KPIs for assessing ROI using infographics for marketing.
Tagged as: data visualization, infographic, KPI, measurement, media metrics, ROI, sCRM, SEO marketing, social media benchmark, social media best practice, social media marketing, social media measurement, ultimate guide
Storied infographics: Why do they fail?
by Karen Dietz on 2012/01/29 · 41 comments 25,394 views
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Statistics and infographics are best understood if used together with a metaphor or analogy. We explain how to make this work for you.
Tagged as: audience, benchmark, best practice, business ethics, buzz marketing, cause marketing, data displays, digital stories, graphic design, infographics, just story it, marketing, measure for impact, measurement, media metrics, metaphor, social media, social media marketing, social media measurement, social media monitoring, social networking, story, visual data, visual narrative, visual storytelling
ComMetrics poll results: Key trends for 2012?
by Urs E. Gattiker on 2011/12/19 · 13 comments 9,912 views
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Micro and large organizations are concerned about their lack of resources, engagement metrics are elusive, privacy is no longer critical and speed matters.
Tagged as: Android, blog, business context, cost-benefit, customer experience, discussion forum, Facebook, geographic region, Google, Google Plus, iApp, Siri, Slideshare, trend, Tumblr, twitter, Weibo, YouTube
ComMetrics poll: 2012 social media marketing trends
by Urs E. Gattiker on 2011/11/23 · 90 comments 14,428 views
What will be your biggest social media marketing challenge 2012? Find out, we are asking the expert, participate in our poll. We show you while non-profits do it different than Siemens in China, etc.
Tagged as: 2012, cost-benefit analysis, digital marketing, discussion forum, expert poll, Fortune 500 company, govenrment agency, marketing challenges, measurement, media marketing, poll, research, social media marketing, social media measurement, social media ROI, social networking, social web, survey, trend, trend spotting, trendwatch