Posts tagged as:

social media metrics

Many use Google Analytics, but are we all using it smartly? These 5 tips will help you get more out of your monitoring efforts.

4 lessons to help you look smart next time you present social media monitoring data to management.

Gattiker, Urs E. Social Media Audits: Achieving deep impact and great resonance without sacrificing the bottom line

Social media monitoring and marketing: The Ford Focus campaign using old and new media shows how one can fail miserably. So what can we learn from this? Find out!

Social media monitoring and marketing: Whether you use Flickr, Gmail or Facebook, how can you make sure that your words and images live on? Find out!

Social media monitoring and marketing: Facebook has been accused of becoming like AOL – a walled garden. So where should you create your connection hub? Find out!

Sentiment analysis is gaining in popularity, so we evaluated some sentiment analysis programs for Twitter, etc. Do they measure what they are supposed to? Did findings make sense? We report our disastrous findings.

ComMetrics Weekend – riding out the financial storm by steering a steady course – brings you the most interesting links we came across this week on the web – read what your competition does not want you to read about Google, Twitter, Digg, GM, Neelie Kroes, Tiananmen and more.

Neither Mario Sundar from LinkedIn with his blog, nor Eric Schmidt, Google’s CEO writing a commentary in yesterday’s Financial Times should use their positions as opinion leaders in the blogosphere or business community to voice their opinions about today’s presidential election in the U.S. – they both did …