Will big data transform business or how we do health care? It could but…
Posts tagged as:
big data
Big data: The latest fad?
by Urs E. Gattiker on 2014/01/07 · 2 comments 22,762 views
Typhoon Haiyan: Twitter and Flickr to the rescue?
by Urs E. Gattiker on 2013/11/10 · 1 comment 15,092 views
Do social networks help rescue services during a natural disaster? Does big data allow predicting future events?
Tagged as: big data, communication, disaster management, disaster rescue, earthquake, Flickr, flooding, LAX Airport, Pakistan, return on investment, ROI, strategy, twitter, Typhoon Haiyan
Social Media Examiner: Do reader comments add value?
by Urs E. Gattiker on 2013/10/27 · 18 comments 43,894 views
What does this blog do better than many others, including mine? We share the secrets of what can we learn from them.
Tagged as: big data, branding, buzz marketing, cost-benefit analysis, CyTRAP BlogRank, KPI, Marketing Mix, measure for impact, ROI, social buzz, Social Media Examiner, strategy, valuable content, viral marketing
Business analytics: Dealing with the data deluge
by Urs E. Gattiker on 2013/05/26 · 4 comments 10,526 views
Data analytics with big data. What do we need to watch out for to avoid making mistakes – think business ethics, privacy, making wrong conclusions…
Tagged as: best practice, big data, business ethics, data analytics, data protection, data security, decision-making, Flickr, Google, infographics, key drivers, Koda, making sense, Pinterest, privacy, risk management, trendwatch, Yahoo!
Facebook Likes: Is this job applicant a drug addict?
by Urs E. Gattiker on 2013/03/17 17,861 views
You ‘Liked’ Budweiser, Carlsberg, Foster and Heineken on Facebook. What if this results in your car insurance premiums going up? Is this fair?
Tagged as: beer consumption, best practice, big data, car insurance premiums, data mining, discrimination, Facebook, measurement, privacy, recruitment, research paper, social media use., statistical term, user rights
Voodoo metrics: Facing the music
by Urs E. Gattiker on 2013/01/15 · 2 comments 8,129 views
in a analytics: rating and ranking - who's #1,a dos and don'ts
In real estate, location is the be-all and end-all. In social media it is rankings, but can we trust them?
Tagged as: benchmarking, best fashion blog, best practice, big data, buzz marketing, fashion, Milan Fashion Week, Paris Fashion week, rating and ranking, ROI, trust
Business analytics: Arbitrary rankings, anyone?
by Urs E. Gattiker on 2012/11/22 · 15 comments 17,232 views
Most rankings do not measure what matters, such as whether the cost of a degree is worth it – find out which ones do measure what matters.
Tagged as: benchmark, best practice, big data, Bloomberg, business school rankings, Businessweek, data analytics, Financial Times, global MBA rankings, methodology, reliability, validity, why benchmark
Business analytics: Best practices for success
by Urs E. Gattiker on 2012/10/03 · 32 comments 18,444 views
in a analytics smarter & actionable KPIs,a analytics taking action,white papers checklists,z most popular posts
How can you get the most out of big data? We explain three methods that help you master the challenge. This is the first post in a series.
Tagged as: benchmark, best practice, big data, business analytics, client focus, descriptive analytics, inferential statistics, measure for impact, measurement, predictive analytics, prescriptive analytics, research, research methodology, social media measurement, statistical analysis, statistics, why benchmark SM?