Posts tagged as:

corporate communication

Daimler blog: Reader comment ROI, anyone?

by Urs E. Gattiker on 2013/10/06 · 9 comments 20,671 views

in c corporate blogging,c CyTRAP BlogRank

When should commenting on a blog entry be turned off? Considering time spent moderating comments, what is the return on investment (ROI)?

Tagged as: Accenture, branding, Budget, corporate communication, cost-benefit analysis, Daimler blog, KPI, Marketing Mix, ROI, Social Media Examiner, strategy, UBS

Going viral with impactful infographics

by Urs E. Gattiker on 2013/07/14 11,903 views

in b why data and infographics help,e marketing 101 serving a need,white papers checklists

What makes a great infographic? How do you make it go viral? 10 warning signs your infographic will sink.

Tagged as: benchmark, best practice, corporate communication, corporate strategy, creating buzz, great marketing tool, KPI, measure for impact, ROI, social media, viral marketing