We tell you why Dell may not do so well with its website and Hitwise may have missed the mark widely with its latest Twitter stats – and NO – Twitter is no longer a niche. Of those that know English, non-native speakers now outnumber native English-speakers by 3:1 Here is a checklist on how […]
From the category archives:
b why benchmark analytics
trend spotting: Twitter checklist for building trust with your global social media audience
by Urs E. Gattiker on 2008/04/30 1 views
in b why benchmark analytics,c micro-blogging Twitter,d business Fortune 500,e marketing 101 serving a need
SocioTwitting: developing metrics for Twitter volume vs. Twitter influence
by Urs E. Gattiker on 2008/04/28 · 4 comments 1 views
in a analytics taking action,b why benchmark analytics,c micro-blogging Twitter
One can get lost in the conversation metrics for Twitter, so I began mapping a few measurements of my own to see if they made sense. It might be of interest to understand how one could measure the reach, influence, reputation management through through micro-blogging using some conversation metrics that tell the whole story. I […]
Tagged as: @jowyang, @pistachio, @StoweBoyd, a analytics taking action, c micro-blogging Twitter, ComMetrics, domjones, software benchmarking, Tweeterboard, Twitter benchmarking, twitter volume, Twitterholic
Benchmarking Firefox 3.0 Beta 4: Did the Test Follow Good or Best Practice?
by Urs E. Gattiker on 2008/03/16 · 3 comments 1 views
in b why benchmark analytics,b why benchmark failures,d business Fortune 500
Everybody is awaiting Firefox 3.0 and many are in midst of testing the Beta 4 version Recently we came across another test and we started to ask if the journalist had followed good or best practice, a mix or none at all. We address this in more detail and outline why most tests comparing the […]
Tagged as: a analytics taking action, Acid 3 standards compliance test, Adrian Kingsley-Hughes, benchmarking, buzz marketing, ComMetrics.com, comparison, Firefox 3.0 Beta 4, Firefox browser, good practice, measurement, social media buzz, social media influence, Sun-Spider JavaScript Benchmark
a Alexa.com continues to fail businesses with inaccurate usage numbers
by Urs E. Gattiker on 2008/02/16 · 4 comments 1 views
in b why benchmark analytics,b why benchmark successes,white papers research
Usage varies enormously across Europe. – bloggers may want to boycott Alexa.com rankings, and – Silicon Valley may not always get it right. Things around the world are getting more complicated for sure. Hence, firms that focus on understanding and respecting differences across cultures and countries will do better. In that context, we came across […]
Tagged as: alexa toolbar, Alexa.com, B Kontakte Russia, b why benchmark analytics, BI, bloggers boycotting Alexa.com rankings, Business Intelligence, buzz, buzz marketing, ComMetrics, ComMetrics.com, CyTRAP+Labs, info.CyTRAP.eu, InfoSec, installing programs on corporate PC, LinkedIn.com, Plaxo.com, risk management, sample, sample bias, Silicon Valley, StudiVZ, valleywag.com, Xing, Xing.com
1 sensible metrics: How to measure success of a blog the basics
by Urs E. Gattiker on 2008/02/05 1 views
social media measurement in the blogsophere, links are currency, and part of brand-building campaigns to generate that external awareness one needs to clinch a sale This posting begins a series about social media measurement outlining, the good, bad and ugly. Assessment of blogs or social marketing efforts are important for many different reasons. For marketing […]
Tagged as: buzz marketing, Douglas Karr, email Marketing, McBilly, social media, social media measurement, social networking, Web 2.0
the mission of ComMetrics
by ComMetrics Team on 2008/01/15 · 1 comment 1 views
in a analytics taking action,a analytics: rating and ranking - who's #1,a dos and don'ts,b why benchmark analytics,b why benchmark successes,e marketing 101 KISS,e marketing 101 serving a need,f standards - client focus, customer exp.
about ComMetrics contact us follow us on Twitter not another blog our business model why benchmark In corporate settings one is sometimes asked 2 questions about social media, namely: 1) what does success look like, and 2) how do we show this to our management? ComMetrics is about answering the above two questions for management. […]
Tagged as: benchmark, blogosphere, ComMetrics, ComMetrics.com, CyTRAP Labs, info.CyTRAP.eu, measurement, measurement tools, ROI, ROI of social media, SEO marketing, social media, usability