Posts tagged as:

building trust

Engaging comments: Where is the beef?

by Urs E. Gattiker on 2010/02/03 · 40 comments 35,562 views

in e marketing 101 serving a need,e marketing 101 style matters

Blog comments still matter and every blogger cares about comment quality. Clara from Wendy’s shares her insights for getting more quality comments for your blog.

Tagged as: benchmarking, blog comments, building relationships, building trust, clara peller, fostering engagement, measurement, ranking blogs, twitter, user experience, why benchmark

Social media marketing: Can I trust you?

by Urs E. Gattiker on 2009/12/30 · 61 comments 20,535 views

in c blogging - case studies,d business ethics,e marketing 101 KISS

This case study outlines how social media is used to push products by leveraging power users’ personal brand via quotes and testimonials.

Tagged as: best practice, brand building, branding, building trust, buzz marketing, personal brand, trust

trend spotting: Twitter checklist for building trust with your global social media audience

by Urs E. Gattiker on 2008/04/30 1 views

in b why benchmark analytics,c micro-blogging Twitter,d business Fortune 500,e marketing 101 serving a need

We tell you why Dell  may not do so well with its website and Hitwise  may have missed the mark widely with its latest Twitter stats – and NO – Twitter is no longer a niche. Of those that know English, non-native speakers now outnumber native English-speakers by 3:1 Here is a checklist on how […]

Tagged as: benchmarking software, building trust, c micro-blogging Twitter, English as a second language, influence, influencing bloggers, native English-speakers, non-native English speakers, social conversation, social media, social media trend spotting, trend spotting