Social media marketing and monitoring: Are we at the dawn of the next Internet bubble? And what does systemic risk mean for our environment?
From the category archives:
social media diary
ComMetrics weekly review: 2010 in numbers
by Urs E. Gattiker on 2011/01/10 · 19 comments 11,364 views
in d business ethics,social media diary,white papers research
ComMetrics weekly review: 1-2-3, digi-minimalism!
by Urs E. Gattiker on 2011/01/03 · 11 comments 8,059 views
in e marketing 101 social media trendwatch,social media diary,white papers checklists,white papers research
Social media monitoring, social media strategy: 3 required duties for 2011 to avoid getting frustrated with social media or having a PR disaster on your hands.
Tagged as: business ethics, corporate governance, digi-minimalism, personal improvement, quality versus quantity, research methodology, risk management, sentiment analysis, social media best practice, social media ROI, time management, validity of research findings
ComMetrics weekly review: Trendy social media
by Urs E. Gattiker on 2010/12/20 · 19 comments 8,194 views
in e marketing 101 social media trendwatch,social media diary
Social media monitoring, social media strategy: What Apple, Gawker, Android and YouTube teach about risk management, customer service and information security.
Tagged as: business ethics, computing in a cloud, corporate governance, cyber-wars, DDoS, information security, risk management, social media best practice, social media ROI, social networking, social networks, webinar, Wikileaks
2011 trends: YouTube and social media ROI
by Urs E. Gattiker on 2010/12/15 · 27 comments 13,274 views
Social media monitoring, social media strategy: 3 trends and tips for demonstrating the benefits of proper video sharing to your bottom line.
Tagged as: best practice, customer engagement, customer relationship management, HowTo video, media trends, monitoring tools, online marketing, return on investment, ROI with higher average revenue per customer, social media analytics, social media best practice, social media ROI, social networking, social networks, YouTube video
ComMetrics weekly review: Cloud computing and cyber-wars
by Urs E. Gattiker on 2010/12/13 · 30 comments 10,662 views
Social media monitoring, social media strategy: What Wikileaks, PayPal, Visa and PostFinance can teach us about cloud computing, fairness and trust.
Tagged as: business ethics, computing in a cloud, corporate governance, cyber-wars, DDoS, information security, risk management, social media best practice, social media ROI, social networking, social networks, webinar, Wikileaks
ComMetrics weekly review: Facebook, Naoto Kan and Fortune 500 blogs
by Urs E. Gattiker on 2010/12/06 · 18 comments 11,575 views
in a analytics tools,a dos and don'ts,c corporate blogging,d business ethics,d business Fortune 500,f standards - client focus, customer exp.,social media diary
Social media monitoring, social media strategy: protecting trademarks on Facebook, Japan’s blogging prime minister and Fortune 500 blogs – lessons learned.
Tagged as: benchmark test, ComMetrics Health Check, corporate governance, customer engagement, customer relationship management, media metrics, monitoring tools, property rights, return on investment, risk management, social media best practice, social media savvy politicians, webinar
ComMetrics weekly review: Facebook, Twitter and Apple
by Urs E. Gattiker on 2010/11/29 · 12 comments 9,596 views
in a dos and don'ts,social media diary,white papers research
Social media monitoring, social media strategy: 3 things Facebook, Apple and Twitter can teach us about privacy protection, stock prices and revenue streams.
Tagged as: benchmark test, corporate governance, media metrics, media trends, monitoring tools, return on investment, risk management, social media best practice, social media ROI, social networking, social networks, weak ties, webinar
ComMetrics weekly review: Who owns my social network?
by Urs E. Gattiker on 2010/11/15 · 27 comments 10,443 views
in d business regulation,social media diary,white papers research
Social media monitoring, measurement: Does any new contact on LinkedIn belong to your employer? Location-based services have not caught on – we explain why.
Tagged as: benchmark test, corporate governance, media metrics, media trends, monitoring tools, return on investment, risk management, social media best practice, social media ROI, social networking, social networks, weak ties, webinar
ComMetrics weekly review: Smarter tweets and shopping
by Urs E. Gattiker on 2010/11/08 · 16 comments 9,966 views
in a dos and don'ts,social media diary,white papers research
Social media monitoring, measurement: Who is winning the power struggle between Google and Facebook? Could the onslaught of Christmas bargains change eCommerce?
Tagged as: benchmark test, best practice, consumer behavior, developing countries, high speed internet, internet penetration, kids online, mobile internet, purchasing power parity, social media marketing
ComMetrics weekly review: Kids and mobile Internet
by Urs E. Gattiker on 2010/11/01 · 17 comments 10,150 views
Social media monitoring, measurement: Is Google winning the social-search war? Making mobile internet affordable and getting kids to use smartphones effectively.
Tagged as: benchmark test, best practice, consumer behavior, developing countries, high speed internet, internet penetration, kids online, mobile internet, purchasing power parity, social media marketing, Windows 7