What matters is reaching the right people by the right means. A short while back we started this series with: 1 sensible metrics – how to measure success of a blog – the basics It is obvious that instead of measuring quantity, we have to measure quality. Only when we do that will the true […]
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achieveable results orientated and tim,
Avinash Kaushnik,
BI,
Brand Me,
Business Intelligence,
buzz,
buzz marketing,
ComMetrics,
ComMetrics.com framework for measuring blog success,
corporate governance,
cybercrime,
Fouad al-Farhan,
Guy Kawasaki,
info.CyTRAP.eu,
information security,
InfoSec,
internal controls,
Key Performance Indicator,
KPI,
measurablUrs+E.+Gattiker CyTRAP+Labs,
measuring blogging success,
measuring metrics,
performance targets,
regulation,
risk management,
SMART,
specific,
standards
using the right media mix does help tremendously The city of Zurich has launched a campaign for better security in online chats We tell you, how and why using social media would have given Zurich a greater bang for the buck The online market features images of pedophilia (nude photographs of children in various poses), […]
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billboard advertising,
child porn,
city of Zurich,
cybercrime,
Esther Maurer,
Esther Maurer (police) and Gerold Lauber (education),
Gerold Lauber,
media campaign,
online chat,
online pedophiles,
paedophiles,
schau genau,
social media