Summary of trends and flops in the social media space: Ambush marketing and metrics on everything from World Cup to Amazon, Tesco via Nike to Barcelona going bankrupt.
Posts tagged as:
social media addiction
ComMetrics weekly review: Where the money is
by Urs E. Gattiker on 2010/07/12 · 14 comments 11,631 views
Digital detox: Confessions of a social media addict
by Urs E. Gattiker on 2010/07/07 · 20 comments 9,020 views
Constant use of digital media can make multitaskers less effective in their work. Here are some strategies for unplugging from the demand of digital devices…
Tagged as: social media, social media addiction, social media measurement, social media monitoring
ComMetrics weekly review: Sponsors get kick out of World Cup
by Urs E. Gattiker on 2010/07/05 · 25 comments 14,837 views
Summary of trends and flops in the social media space: Ambush marketing and metrics on everything from World Cup to Coca-Cola, Nike via Facebook to Twitter to Emirates.
Tagged as: Facebook addiction, FIFA sponsors, ROI, social media, social media addiction, social media monitoring, World Cup