effective use of social media

While Fortune 500 companies do things differently than micro-businesses, their mistakes and successes with Twitter can serve as a template. But always remember that Europe is a different sandbox: this is how it works for one business across the pond.

Tagged as: benchmarking, building trust, c micro-blogging Twitter, ceteris paribus, culural differences, effective use of social media, restoring confidence, small business, successful Twitter user