Posts tagged as:

SEO

Blogging: The death of trust?

by Urs E. Gattiker on 2012/04/15 · 32 comments 17,993 views

in d business ethics

Trust, reputation and brand are built over time through hard work, but can be lost in seconds. What does this mean for your business?

Tagged as: brand building, business ethics, disclosure, media metrics, money for nothing, reputation, risk management, ROI, ropes to skip, sCRM, SEO, social media marketing, social media measurement, transparency, trust, viral marketing

SEO is dead: Long live social media

by Lior Levine on 2011/10/12 · 26 comments 15,678 views

in great guest posts,white papers checklists

We know about the importance of SEO, but who takes the time to check and re-check if it is done right? Lior Levine’s checklist can help.

Tagged as: benchmark, best practice, digital marketing strategy, measure for impact, measurement, online marketing, SEO, show me the data, social media, social media marketing, social media measurement, social media monitoring, social networking, statistics

URL shorteners: Got a recommendation?

by Urs E. Gattiker on 2011/07/06 · 35 comments 95,273 views

in a analytics smarter & actionable KPIs,a analytics tools

URL shorteners are becoming increasingly popular for Twitter users and to track downloads and clicks – learn what to watch out for when choosing yours!

Tagged as: customer relationship management, do the baseline, Facebook, googlebot, media metrics, pagerank, performance measures, sCRM, SEO, SEO optimization, social bookmarking service, social media kit, social media measurement, twitter, uniform resource locator, URL Shortener

How dead is SEO marketing?

by Urs E. Gattiker on 2011/04/11 · 5 comments 20,352 views

in c micro-blogging Twitter,e marketing 101 cost-benefit ROI,e marketing 101 style matters,social media diary,white papers research

Moving from SEO to impact: a systematic approach for improving the targeted traffic to your website or weblog – how do you rank?

Tagged as: cause marketing, corporate social responsibility, crisis management, CSR, Geneva Forum on Social Change, GFSC, GFSC2011, Google preferences, NGO, organic search, personalized search, search engine optimization, SEO, seo trends, social change, social media marketing, social media optimization, web analytics

launching a blog ropes to skip #1: Reputation management

by Urs E. Gattiker on 2008/05/24 1 views

in c blogging - case studies

You might as well avoid some of the mistakes I made as a blogger. Here are some of the things you should avoid from doing, thereby saving yourself much time and effort Recently somebody asked me something similar to: Hi Urs I launched a blog called xyz and I am trying to build it up […]

Tagged as: a analytics taking action, Jaap Stronks on You Tube, reputation management, ropes to skip, SEO, social media marketing, social media measurement, successful blogger, Urs E. Gattiker on You Tube