Rubik’s Cube

Blogging and Tweeting means that the same power used to amplify promotions also makes any missteps very public ones. UBS AG could try using social media to better communicate how it will emerge from the wreckage that made its shares sink to junk status. Imagine that.

Tagged as: blogosphere, buzz marketing, c corporate blogging, c micro-blogging Twitter, client assets, corporate blog, corporate governance, Facebook, financial crisis, Fortune 100 companies, Friendfeed, Oswald Grübel, Qwerty keyboard, Rubik's Cube, social media measurement, standards, UBS, UBS hoax page on Facebook, why benchmark SM?