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Saving costs makes providing excellent service difficult. This blog entry provides 3 tips to improve customer experience.

Blogging: The death of trust?

by Urs E. Gattiker on 2012/04/15 · 32 comments 17,728 views

in d business ethics

Trust, reputation and brand are built over time through hard work, but can be lost in seconds. What does this mean for your business?

Why hashtags and influential Twitter users may not matter. The best tools that help you separate the wheat from the chaff.

Does running special deals and promotions while offering incentives to your Twitter followers increase your net worth? Will your best clients participate? Doubtful…

Success is about being able to make yourself visible within social groups to help you gain a reputation. Here are 4 tips that help you get there.

5 reasons NOT to seal your social media borders

by Urs E. Gattiker on 2010/03/31 · 24 comments 15,798 views

in c corporate blogging

A lot of companies refuse to allow their employees to access any social media at work, ever. We look at why this is wrong in a world where SM is becoming king.

Why social networking groups fail

by Urs E. Gattiker on 2010/03/10 · 42 comments 24,888 views

in e marketing 101 style matters

Groups require effort and time. Sometimes a shake-up is needed to get the desired results. We share some tips and tricks on how to make it happen faster.

When was the first banner ad used? What do Stella Artois and Löwenbräu have in common? Survey says the largest tweet-up ever is… Plus, free tools and more!