What do you want: useless vanity metrics or data that convinces your boss and helps improve your social media impact? You can get there in 5 easy steps.
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by Urs E. Gattiker on 2010/04/07 · 14 comments 14,603 views
in a analytics smarter & actionable KPIs,b why benchmark analytics
What do you want: useless vanity metrics or data that convinces your boss and helps improve your social media impact? You can get there in 5 easy steps.
Tagged as: best metrics, best practice, cost-benefit analytis, KPI, measurement problems, media measurement, qualitative measures, quantitative measures, social media influence, social media measurement, statistical pattern
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