ComMetrics cost classification model for better cost accounting: 2 tips for managing social media marketing with full cost accounting for return on investment.
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pay-for-performance 2.0
2 tips for better cost management with social media
by Urs E. Gattiker on 2011/02/24 · 12 comments 15,309 views
Social business: The maturity model
by Urs E. Gattiker on 2011/02/21 · 26 comments 20,302 views
ComMetrics cost classification model for social media marketing: Presents the five phases to achieve a full cost accounting and deliver return on investment.
Tagged as: 2011 trends, best practice, Beziehungsmarketing, ComMetrics cost classification model for social media marketing, cost classification model for social media, pay-for-performance 2.0, social capital, social CRM, social media policy, social media ROI, social network