The stakes are high in ‘the largest consumer crisis management story of our time’. Interestingly, social media plays a minor role in this raging debate.
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by Urs E. Gattiker on 2010/02/25 · 170 comments 35,304 views
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The stakes are high in ‘the largest consumer crisis management story of our time’. Interestingly, social media plays a minor role in this raging debate.
Tagged as: accelerator pedal, akio toyoda, I apologize from my heart, image, out-of-position floor mats, Prius brake problems, reputation management
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