Some predict that social media engagement will decide the 2012 US election, but what does engagement mean for your organization? Read these 4 steps to success.
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Measures is based on empiricism while metrics are a composite of measures. This affects how we benchmark social media efforts. Find out – read on we tell you the story. If you do not have a benchmark, ComMetrics allows you to explain why not. We began a few weeks back with setting the basics. In […]
Social conversation is important in business and blogging and Twitter and other micro-blogging tools are supposedly helping the conversation between such as colleagues and/or customers Nevertheless, some have argued that all this microblogging and chatter is helping us to become less effective I just got back from a conference. It was a large corporation’s annual […]