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c-suite blogging

Financial Times: Is blogging good value?

by Urs E. Gattiker on 2008/07/12 1 views

in a analytics smarter & actionable KPIs,a analytics taking action

Web 2.0 technologies are here to stay, and social media is becoming an important tool for public relations experts and marketing gurus.One development has been the slow but steady increase in CEOs, CIOs and other topc executives blogging – communicating with important stakeholders using new media. However, is all this social media effort worth the […]

Tagged as: buzz marketing, c-suite blogging, Financial Times, indicators, measurement, ROI, social media, Web 2.0