Women CEOs and board members are a minority. Few may be willing to put their heads above the parapet but greater gender diversity helps the company’s bottom line.
Posts tagged as:
business ethics
2011 trends: Corporate governance and woman-power
by Urs E. Gattiker on 2011/01/06 · 22 comments 13,096 views
in d business ethics,d business failures,d business Fortune 500,d business regulation,d business wef davos
ComMetrics weekly review: 1-2-3, digi-minimalism!
by Urs E. Gattiker on 2011/01/03 · 11 comments 8,046 views
in e marketing 101 social media trendwatch,social media diary,white papers checklists,white papers research
Social media monitoring, social media strategy: 3 required duties for 2011 to avoid getting frustrated with social media or having a PR disaster on your hands.
Tagged as: business ethics, corporate governance, digi-minimalism, personal improvement, quality versus quantity, research methodology, risk management, sentiment analysis, social media best practice, social media ROI, time management, validity of research findings
Warren Buffett: 3 steps to pass the test
by Urs E. Gattiker on 2010/12/29 · 15 comments 8,694 views
in a analytics smarter & actionable KPIs,a analytics: rating and ranking - who's #1,b why benchmark analytics,d business failures
Retweets of research conducted by Gallup or Harris are not a proxy for trust. Our 3 tips for separating the wheat from the chaff in the research department.
Tagged as: business ethics, corporate governance, research methodology, risk management, sentiment analysis, social media best practice, social media ROI, tools for sentiment analysis fail validity test, validity of research findings
ComMetrics weekly review: Stay safe and share the moment
by Urs E. Gattiker on 2010/12/27 · 18 comments 9,657 views
in e marketing 101 social media trendwatch,white papers research
Social media monitoring, social media strategy: Self-reported computer/Internet crime and social networking rates increasing – will trends continue in 2011?
Tagged as: business ethics, corporate governance, research methodology, risk management, sentiment analysis, social media best practice, social media ROI, tools for sentiment analysis fail validity test, validity of research findings
Christmas and luxury brands
by Urs E. Gattiker on 2010/12/22 · 22 comments 16,301 views
in d business ethics,d business failures,e marketing 101 style matters,white papers research
The stars align between teams and corporations, but luxury brands try to prove us wrong this Christmas Season – with sometimes-tacky results.
Tagged as: business ethics, corporate governance, GAP, Gucci, Hermès, Hublot, luxury brand, Piaget, Prada, risk management, social media best practice, social media ROI, social networking, social networks
ComMetrics weekly review: Trendy social media
by Urs E. Gattiker on 2010/12/20 · 19 comments 8,182 views
in e marketing 101 social media trendwatch,social media diary
Social media monitoring, social media strategy: What Apple, Gawker, Android and YouTube teach about risk management, customer service and information security.
Tagged as: business ethics, computing in a cloud, corporate governance, cyber-wars, DDoS, information security, risk management, social media best practice, social media ROI, social networking, social networks, webinar, Wikileaks
ComMetrics weekly review: Cloud computing and cyber-wars
by Urs E. Gattiker on 2010/12/13 · 30 comments 10,653 views
Social media monitoring, social media strategy: What Wikileaks, PayPal, Visa and PostFinance can teach us about cloud computing, fairness and trust.
Tagged as: business ethics, computing in a cloud, corporate governance, cyber-wars, DDoS, information security, risk management, social media best practice, social media ROI, social networking, social networks, webinar, Wikileaks
Social media trends: Pepsi’s charity contest
by Urs E. Gattiker on 2010/03/04 · 13 comments 13,395 views
JPMorgan Chase and Pepsi tried new marketing on social media and failed transparency tests. These are the trends social media has not started, but now follows.
Tagged as: brand management, business ethics, Coca-Cola, ethics, Facebook, honesty, Joyful Heart Foundation, Law & Order: Special Victims Unit, Mariska Hargitay, Pepsi, reputation management, social media buzz
Bloggers: Can I trust you?
by Urs E. Gattiker on 2010/01/06 · 22 comments 21,715 views
in b why benchmark failures,c blogging - case studies,d business ethics,e marketing 101 style matters
This case study outlines how conferences’ demands for value from bloggers may be bad for trust-building and respect, plus encourage unethical behavior.
Tagged as: actionable metrics, business ethics, full disclosure, LeWeb, social media influence, transparency in business, trust, vanity metrics
ComMetrics weekly review: Microsoft vs. Facebook vs. SAP
by Urs E. Gattiker on 2009/08/30 · 12 comments 10,176 views
in a analytics tools,d business ethics,d business regulation,social media diary
ComMetrics Week in Review – the way we saw the World Wide Web this week. Will Microsoft get away with the committing the 7 deadly sins? Why does SAP follow unethical business practices? Thanks to the Canadian Privacy Commissioner for getting Facebook to finally heel and respect its users’ rights! About time.
Tagged as: App Store, bettergovernance, business ethics, carbonfootprint, cash-for-clunkers, ComMetrics Media Diary, ComMetrics Social Media Diary, ComMetrics Week Ahead, ComMetrics Week in Review, eco-footprint, info2share, iPhone, media search engine, media tools, metrics2watch, patch2do, policy2watch, social media measurement, social media monitoring, social media tracking, things2read, things2remember, threats2watch, tips2follow, tools2watch, trends2watch, why benchmark SM?, Windows 7