Return on Investment is a business term increasingly applied to social media efforts. We explain how this misses nuances essential to success in the 21st century.
Tagged as:
benchmark software,
best metrics,
best practice,
blog benchmark,
cost-benefit analysis,
Dell,
e marketing 101 KISS,
KPI,
micro-blogging,
ROI,
SMART metrics,
social media,
social media monitoring,
Twitter success
Most Livable Cities lists rank them according to various metrics and indicators on living conditions. Both Monocle and Mercer are rather subjective and even the Economist Intelligence Unit rankings will not necessarily point out greener pastures.
Tagged as:
EIU liveability ranking,
inter-rater reliability,
key metrics,
key quality of life metrics,
livable cities,
measurement guidelines,
measuring metrics,
metrics2watch,
Monocle 2009 liveability rankings,
prices & earnings,
quality of living survey,
Tyler Brûlé
Blogging effectiveness is an ongoing multi-step process that must be tailored to your blog’s specific audience. Check out these second in a series of lessons learned through the creation of FT ComMetrics Blog Index, which ranks only the best in corporate blogging.
Tagged as:
benchmarking blogs,
best in class,
best practice,
blog analytics,
blog metrics,
blogging effectiveness,
buzz marketing,
checklist,
FT ComMetrics Blog Index,
FTCBI,
ranking blogs,
ropes to skip,
rules to follow,
social media measurement,
the winners are
The beauty of WordPress is the endless available plugins. The challenge for bloggers is to chose the best: the ones that save you time, while making you more effective and increasing your blog’s attractiveness to readers.
Tagged as:
best plugins,
best practice,
best practices in social media marketing,
buzz marketing,
c corporate blogging,
data security,
effective blogging,
media metrics,
podcasting,
PodPress,
school blogs,
search engine optimization,
SEO optimization,
successful blogging,
top wordpress plugins in blogosphere
Building a better mousetrap to improve your personal brand, image and reputation while building trust and confidence – the ropes to skip.
Tagged as:
a dos and don'ts,
BarCamp Switzerland,
blog benchmarking,
blog rankings,
BlogCamp 4,
blogcamp 4 schweiz,
blogging effectively,
Drupal how to,
effectiveness,
Financial Times,
FTCBI,
key metrics,
social media newsroom,
Twitter for beginners,
web analytics
Social media analytics matter. This post addresses the challenges for blogging politicians, such as the Obama-Biden ’08 dream-team and John McCain’s efforts on Twitter ;-). Politicians are using social media for reaching out to the public more effectively. How effective are they? Ropes to skip ==> we help you move from good practice to best practice when it comes to blogging.
Tagged as:
benchmarking,
best practice,
blogging politicians,
brand management,
good practice,
John McCain,
Obama-Biden '08,
President Mahmoud Ahmadi-Nejad,
reputation management,
ropes to skip